## Milano Game Festival
The Milano Game Festival (MGxFest) is an international video game event that takes place annually in Milan, Italy. The festival was founded in 2016 by the Italian video game publisher and developer Digital Bros.
MGxFest is a four-day event that features a wide range of activities, including:
* **Game exhibitions:** The festival showcases the latest video games from a variety of developers, both big and small. Attendees can play demos of new games, meet with developers, and learn about the latest trends in the industry.
* **Panels and workshops:** MGxFest features a variety of panels and workshops on topics related to video games, such as game design, development, and marketing. Attendees can learn from industry experts and get insights into the latest trends in game development.
* **Esports competitions:** MGxFest hosts a variety of esports competitions, featuring some of the best players in the world. Attendees can watch top teams compete in popular games such as League of Legends, Dota 2, and Counter-Strike: Global Offensive.
* **Live music and entertainment:** MGxFest also features a variety of live music and entertainment, including concerts, DJ sets, and performances by video game composers.
MGxFest is one of the largest and most important video game events in Europe. The festival attracts over 100,000 attendees each year, making it one of the most popular events in Milan.
### History
MGxFest was founded in 2016 by Digital Bros., one of the leading video game publishers and developers in Italy. The festival was created with the goal of promoting the video game industry in Italy and to provide a platform for Italian developers to showcase their work.
The first MGxFest was held in 2016 at the Fiera Milano Rho exhibition center. The festival was a success, attracting over 50,000 attendees. The following year, MGxFest was expanded to a four-day event and moved to a larger venue, the Milan Convention Centre.
MGxFest has continued to grow in popularity each year. In 2019, the festival attracted over 100,000 attendees. The festival has also been recognized for its high quality, winning the Best Gaming Event award at the Italian Video Game Awards in 2019.
### Programming
MGxFest features a wide range of programming, including:
* **Game exhibitions:** The festival showcases the latest video games from a variety of developers, both big and small. Attendees can play demos of new games, meet with developers, and learn about the latest trends in the industry.
* **Panels and workshops:** MGxFest features a variety of panels and workshops on topics related to video games, such as game design, development, and marketing. Attendees can learn from industry experts and get insights into the latest trends in game development.
* **Esports competitions:** MGxFest hosts a variety of esports competitions, featuring some of the best players in the world. Attendees can watch top teams compete in popular games such as League of Legends, Dota 2, and Counter-Strike: Global Offensive.
* **Live music and entertainment:** MGxFest also features a variety of live music and entertainment, including concerts, DJ sets, and performances by video game composers.
Impact
MGxFest has had a significant impact on the video game industry in Italy. The festival has helped to raise the profile of Italian developers and has provided a platform for them to showcase their work. MGxFest has also helped to attract international attention to the Italian video game industry.
In addition to its impact on the video game industry, MGxFest has also had a positive impact on the city of Milan. The festival has helped to boost tourism and has created jobs in the city. MGxFest has also helped to put Milan on the map as a major destination for video game events.
Conclusion
MGxFest is one of the largest and most important video game events in Europe. The festival attracts over 100,000 attendees each year, making it one of the most popular events in Milan. MGxFest features a wide range of programming, including game exhibitions, panels and workshops, esports competitions, and live music and entertainment. MGxFest has had a significant impact on the video game industry in Italy and has helped to put Milan on the map as a major destination for video game events.
