Noel Schajris conquered the world of music two decades ago with the duo Sin Bandera, together with the Mexican Leonel García. Since then he has had a prolific career as a composer and solo singer-songwriter. Schajris has sold more than 25 million records, has more than 800,000 followers on the Spotify platform and his social networks have more than 9.5 million followers.

The Argentine nationalized Mexican singer-songwriter and based in Los Angeles has recorded duets with music stars in English and Spanish: John Legend, Alejandro Sanz, Alejandro Fernández, Maluma and Camila Cabello are part of that list.

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The artist is going through one of the most important moments of his career: on May 30 the Latin Recording Academy paid him a tribute called ‘An evening with Noel Schajris’, and he recently launched his own digital store selling music and videos called NS MUSIC inside noelschajris.fan, his fanpage.

As part of the launch of the theme #I always knew it and about the ‘Sin Bandera 20 años’ tour, which brought him to Bogotá and Medellín at the beginning of June, we talked with him about his recent production and other topics.

In my professional life, this is the most singer-songwriter album, the most artist, the most musician.

What does this new production mean to you?

In my professional life, this is the most singer-songwriter album, more of an artist, more of a musician, because I play instruments in all the songs, because it fulfilled the dream of playing the piano at the same time as the strings, live, in a studio . I had never done it that way. It was magical, it was incredible, it was wonderful.

‘#SiempreLoSupe’ is a curious title. Where did it come from?

I love the title, sorry to use the hashtag It makes it current, apart from it is something that we always joke about with my friends: hashtag and you know, hashtagsI always knew, hashtagnomolest. It’s like a joke between us.

At what point did you know this record was going to be so special?

I always knew (laughs). And this raises a question, doesn’t it? What is it that we have always known or know internally? What is it that we know, although sometimes we play dumb? I feel that as human beings many times we know things, those that do us good, we know what we really want, but there is a lot of noise and distortion and we play dumb, but we really always know the reasons.

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Let’s talk about this idea of ​​releasing the album and the songs through your own digital store.

If we review history, the artist has always been harmed, but he has also looked for ways not to be. For example, Ray Charles. Charles was someone I deeply admired, a blind African-American genius in the 1940s in the United States, in one of the most racist states in the United States, who became a world legend. He set a precedent, he owned his master’s degree in the 40s. He is my idol. He is a genius. Prince tried to do the same and found it very difficult.

What happens between the labels and the artists?

Historically, there is a tense relationship between the recording system and the artist. However, there are things that I cannot deny, things that have helped me throughout my 20 years and for which, of course, I am grateful. There are certain people within the system that I really like, that I have a wonderful appreciation for.

If we review history, the artist has always been harmed, but he has also looked for ways not to be.

What about the platforms that already exist?

Conventional platforms give us wonderful accessibility to music. Right now I can think of any title, search for it on my favorite platform, and bam! In a second I have the song I’m looking for.

And why create a new digital store?

The accessibility of technology is sensational. What’s going on? Or rather, what happened? The idea was that the musicians or the artist or that 18-year-old boy who is starting out would have that accessibility to be able to show his art and begin to generate a group of fans that grew each time; The idea was that this way he could start to have a life in music, that he could have a return adequate enough to be able to live from his art. Above all, when we are in a generation for which it is no longer so easy to go play at the corner bar.

But many young people have become known thanks to the advancement of digital.

Today young people have it very difficult to make a living from music, because there are not so many spaces. There is this beauty of technology, but the return is very small and the artist cannot generate a life with his art. It’s complicated. I am advising everyone to have their own space where they can sell their records again, sell again since independence, sell a digital record again, a physical record and, of course, make use of that technology and that great accessibility of which I still use.

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Would your platform cancel out the others?

I have over a million followers on my Spotify account and that platform is amazing. One thing does not cancel the other. I want artists to know that they can have both: the streaming and the digital disc. You can own your music again with a digital disc.

He returned to Medellín and Bogotá with Sin Bandera with the duo’s 20th anniversary concert. What does it feel like today singing songs that she wrote so long ago, at a time in her life so different from hers?

I continue to live them with great emotion. 95 percent of what he wrote to me continues to represent. I feel proud and I feel happy. There’s a five percent that I think I could sing it better today, or I could write better lyrics for it now, but overall I’m proud of what I’ve done.

I am not one to listen to my music, I am not one to nail myself listening to what I have done. I hate watching my videos, I don’t like seeing myself, I don’t like listening to myself.

Do you like to listen to your ‘old’ music?

I am not one to listen to my music, I am not one to nail myself listening to what I have done. I hate watching my videos, I don’t like seeing myself, I don’t like listening to myself. Sometimes, for example, I arrive at a restaurant and it is very typical that they do you the honor and beauty of playing your music because you are there, and they feel happy that you are there. But it’s the worst thing they can do to me, I’m very critical of myself.

Latin music is going through a great moment worldwide, but all the representatives seem to be from the urban genre. How do you see the issue of what is happening with music in Spanish in the world?

Well, we know that the one who is higher up is Bad Bunny and he is there because he deserves it and I take this opportunity to publicly thank him for mentioning us in one of his songs, he mentions Sin bandera. To me, particularly, Bad Bunny is what I like the most about this genre. It is a reality that I am still a fan of other types of things. A bolero makes my skin crawl, it makes my skin crawl Thanks to the life of Violeta Vine.

But do you agree that this is an important moment for Hispanic music?

I think it is important to applaud what is happening with Latin music in the world. And it is a matter of taking advantage of that window to say “look at Carlos Gardel, listen to Javier Solís, listen to Mercedes Sosa, listen to Violeta Parra, look how interesting this thing from Peru, listen to this vallenato”. I mean, there are so many things, so many interesting things and it’s up to us to put more little things in that window that was opened.

How would you describe this moment in your artistic life?

It is a moment of investigation and total freedom, of zero fear. On my record there are eight and a half minute songs. This is what came out and the way it came out and I’m going to encourage all young artists to do it within their means. Selling a record again, let’s sell a record. he is cute streamingbut if we want this whole generation of kids to be able to have a life in music, let’s help them.

URSULA LEVY
For the time
On Twitter: @Uschimusic

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Original Publisher: https://www.eltiempo.com/cultura/entretenimiento/sin-bandera-noel-schajris-habla-de-su-nueva-cancion-y-su-tienda-digital-782403